I’m tired of social network/gathering-space jumping.
The Internet used to feel like this thing I could just connect to, and be there. Now I have to decide to sit in either/all of twitter, facebook, G+, my inbox, tumblr, flickr, picasa, reddit, and a bazillion different demographic-serving sites that have their own accounts and comment engines. Everybody I know goes to different places. In the past 10 years alone, I’ve registered at least 311 separate accounts (that I know of and have documented) to participate in the bottomless pit of segregated spaces where people gather. My parents will visit facebook, but they’ll communicate by e-mail or Skype above all others. Most of my friends are on facebook, but the more intimate ones are on MS Messenger, have blogs and/or call/text me. Most of my game/software development peeps are on Twitter. The distributed.net folks I’ve conversed with since the mid 1990s are on IRC. They used to chat in an e-mail distribution list. Some of my close friends in Iowa are on AIM/iChat, and others will only write/chat in Gmail and won’t reply to phone text messages. Some Iowans have their own blogs, or are on Twitter, and while they won’t call, they will talk on UStream while I type in a chat window.
It’s insane. I’m starting to add notes to my address book entries to remind me of where such and such a person hangs out online, and which communication method they’re most likely to respond to. Why the hell did we allow our communication solutions to exponentiate so much that I have to maintain records of more than 300 logins, and notes on 170 people in my address book?
It’s partially our fault because we love what’s new, shiny and popular, but it’s also because of capitalism where communication is monetized in such a way that everybody wants you to talk on THEIR lines of communication as much as possible. Companies are also trying to get you to let go of the digital assets on your computer or mobile device and let them hold it for you.
Companies call their monetized communication and asset-care: The Cloud.
Apple is clouding. Gmail is clouding. Microsoft is clouding. Facebook is clouding. None will work together and each are competing for YOU to join THEIR cloud through a relationship that is akin to possession. Unfortunately there are so many groups trying to do this on varying levels, and enough diversity in what people are focusing on, that staying connected with each other is like flailing in a blender. We’re drowning with Facebook, G+, Twitter, unthink, iCloud, reddit, phone texts, Google Sync, e-mail, separate login/comment engines, Windows Live and…blah!
I want a universal ella@earth.sol contact address please. This can be my phone number, my video chat address, where you can send long messages to, where you can send short messages to, etc. When you type that into a web browser it will bring you to my profile, and my content that all third party social media wannabes can pull from using an API of some sort. When I let you add me to your contacts list, you will see my permissions-granted level of specified information along with that address. You can then reach me without having to go to some bio on some site where I added references to the 15 different mini-clouds I had to join to reach people because they too joined 15 to reach their group of contacts. Smell the exponential absurdity of communication segregation?
The Internet was meant to be ONE Cloud, and we’ve forgotten this.
My prediction for the future is that there will eventually be ONE Cloud. We’ll have abstracted it as a separate virtualized server farm we had hoped the internet would have become should companies have stepped up in a unified fashion. We know we need to go there or we wouldn’t have so many login creation screens encouraging the use of Twitter or Facebook logins as the tide of separate logins starts to slow down. Microsoft caught wind of this movement when it launched their ID program (one ID to rule them all.) Google did cloud-work with their Sync and Apps solutions. Apple hopped on that wagon too with MobileMe but they change so much these days that you have to run fast and hard to keep up. Now they have iCloud but force you to use the @me.com domain just the same, which is a clever suggestion of, “me, in the (i)nternetCloud.” The instinct is there with all these companies and Apple seems to be telling us they understand it better through their branding, but the implementation of any of these companies remains a separation theology. They’re all fighting each other while you sit there quietly asking them to remember that you would like to have some time to talk to people instead of choose what religion, or cloud, to join.
All of this has to change. I’m hopeful that we’ll smarten up sooner than later because we’re missing great opportunities for unity.
We have to work harder at keeping in touch while we occupy different virtual spaces and our life’s digital assets become scattered across different hosts. This capitalist global communication fragmentation won’t last forever and I expect it will be a joke written in permanent marker on a unisex bathroom wall someday. Communication belongs to no one. It is part of our evolutionary heritage and it’s written in our faces, not a particular login account or privatized “show them ads…oh, and let them post pictures” environment. It’s insane to compete on what cloud people should be a part of like trying to recruit for a religion. Multi-clouding is another form of segregation which humanity needs to grow up from. Segregation never works. Let’s not keep repeating the same mistakes where so much of our dialog (like when G+ launched) sounds like, “I use Cloud X2018. You Cloud X2017 people are demented. Well you’re a Cloud X2017 fangirl! I can’t believe you’re still on Cloud X2017, I mean, the company that made it is so evil.”
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Case in point, here are some of the social spaces I currently hang-out in thanks to the absence of ONE Cloud (I’ve abandoned some already while trying to simplify my digital life):
- Gmail
- MobileMe
- Messenger/Windows Live/Xbox Live
- AIM
- Twitter
- Personal site
- Google+
- Skype
- Linked In
- YouTube
- Klout
- MyIGN
- GoodReads
- ICQ (abandoned)
- Tumblr (abandoned)
- Facebook (abandoned)
- Yahoo (abandoned)
- Second Life (abandoned)
- Flickr (abandoning very soon)
- About.me (considering abandoning — traffic is too low)
- There’s more but you get the picture.
I welcome your thoughts! Are you feeling stretched too thin as well trying to keep up with all the people you know? Please leave a comment. If you use Google+ and would like to comment there, check out the re-post.
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2011-12-13 A Social Sanity Manifesto for 2012
Tags: apple, cloud, communication, gmail, google+, icloud, microsoft, skydrive, social media, windows live